{
  "captureDate": "2026-09-24T00:03:43.362Z",
  "study": {
    "slug": "electrician-review-floor-maps",
    "question": "How many Google reviews does it take to hold one of the top three Maps positions for an electrician, how few does the least reviewed of those three carry in each market, and does that floor travel between large metros and small cities?",
    "lane": "maps"
  },
  "sample": {
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    "serpCalls": 0,
    "resultsSeen": 438,
    "paginationRepeats": 0,
    "excluded": 4,
    "excludedReasons": [
      [
        "listed under \"Air conditioning contractor\", not the kind of business this study measures",
        1
      ],
      [
        "listed under \"Electrical supply store\", not the kind of business this study measures",
        1
      ],
      [
        "listed under \"Electric generator shop\", not the kind of business this study measures",
        1
      ],
      [
        "listed under \"Electric motor repair shop\", not the kind of business this study measures",
        1
      ]
    ],
    "uniqueBusinesses": 434,
    "reachable": 0,
    "pageCountMeasured": 0,
    "pageCountMissing": null,
    "siteUnmeasurable": 80,
    "siteUnmeasurableReasons": [
      [
        "no website",
        73
      ],
      [
        "directory, marketplace or social platform",
        7
      ]
    ]
  },
  "distributions": {
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      "min": 1,
      "p25": 4.6,
      "median": 4.9,
      "p75": 5,
      "p90": 5,
      "max": 5,
      "mean": 4.66
    },
    "reviews": {
      "n": 422,
      "min": 1,
      "p25": 12,
      "median": 42,
      "p75": 167,
      "p90": 507,
      "max": 19647,
      "mean": 277.72
    },
    "nameWords": {
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      "min": 1,
      "p25": 2,
      "median": 3,
      "p75": 4,
      "p90": 4,
      "max": 9,
      "mean": 3.12
    }
  },
  "adoption": {
    "isChain": {
      "yes": 12,
      "outOf": 434,
      "pct": 3
    },
    "hasWebsite": {
      "yes": 361,
      "outOf": 434,
      "pct": 83
    },
    "hasOwnWebsite": {
      "yes": 354,
      "outOf": 434,
      "pct": 82
    },
    "hasPhone": {
      "yes": 427,
      "outOf": 434,
      "pct": 98
    },
    "nameHasService": {
      "yes": 416,
      "outOf": 434,
      "pct": 96
    },
    "nameHasCity": {
      "yes": 37,
      "outOf": 434,
      "pct": 9
    },
    "nameHasState": {
      "yes": 10,
      "outOf": 434,
      "pct": 2
    },
    "nameHasGeo": {
      "yes": 46,
      "outOf": 434,
      "pct": 11
    }
  },
  "correlations": {
    "rankVs_rating": {
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      "rho": 0.041,
      "significant": false,
      "strength": "no meaningful relationship"
    },
    "rankVs_reviews": {
      "n": 422,
      "rho": -0.264,
      "significant": true,
      "strength": "weak"
    },
    "rankVs_nameWords": {
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      "rho": -0.052,
      "significant": false,
      "strength": "no meaningful relationship"
    },
    "ratingVs_reviews": {
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      "rho": 0.161,
      "significant": true,
      "strength": "weak"
    }
  },
  "markets": {
    "perMarket": [
      {
        "market": "Philadelphia, Pennsylvania",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "San Antonio, Texas",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "San Diego, California",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Jacksonville, Florida",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Detroit, Michigan",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Portland, Oregon",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Las Vegas, Nevada",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Memphis, Tennessee",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Baltimore, Maryland",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Milwaukee, Wisconsin",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Kansas City, Missouri",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Abilene, Texas",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Bowling Green, Kentucky",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Johnson City, Tennessee",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Rochester, Minnesota",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Sioux City, Iowa",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Cheyenne, Wyoming",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Lawton, Oklahoma",
        "resultsSeen": 20,
        "excluded": 2,
        "kept": 18
      },
      {
        "market": "Valdosta, Georgia",
        "resultsSeen": 20,
        "excluded": 1,
        "kept": 19
      },
      {
        "market": "Jonesboro, Arkansas",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      },
      {
        "market": "Wausau, Wisconsin",
        "resultsSeen": 18,
        "excluded": 1,
        "kept": 17
      },
      {
        "market": "Bismarck, North Dakota",
        "resultsSeen": 20,
        "excluded": 0,
        "kept": 20
      }
    ],
    "keptPerMarket": {
      "n": 22,
      "min": 17,
      "p25": 20,
      "median": 20,
      "p75": 20,
      "p90": 20,
      "max": 20,
      "mean": 19.73
    },
    "excludedShareOfResults": 1,
    "marketsWhereExcludedTakeHalfOrMore": 0,
    "topExcludedHosts": [
      {
        "host": "null",
        "appearances": 2
      },
      {
        "host": "andersonpowerservices.com",
        "appearances": 1
      },
      {
        "host": "linderelectricinc.com",
        "appearances": 1
      }
    ]
  },
  "strata": {
    "labels": {
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        "n": 220,
        "distributions": {
          "rating": {
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            "min": 3.7,
            "p25": 4.8,
            "median": 4.9,
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            "max": 5,
            "mean": 4.8
          },
          "reviews": {
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            "p75": 340,
            "p90": 953,
            "max": 19647,
            "mean": 462.58
          },
          "nameWords": {
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          }
        },
        "adoption": {
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            "pct": 4
          },
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            "yes": 204,
            "outOf": 220,
            "pct": 93
          },
          "hasOwnWebsite": {
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            "pct": 93
          },
          "hasPhone": {
            "yes": 218,
            "outOf": 220,
            "pct": 99
          },
          "nameHasService": {
            "yes": 213,
            "outOf": 220,
            "pct": 97
          },
          "nameHasCity": {
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            "outOf": 220,
            "pct": 10
          },
          "nameHasState": {
            "yes": 5,
            "outOf": 220,
            "pct": 2
          },
          "nameHasGeo": {
            "yes": 27,
            "outOf": 220,
            "pct": 12
          }
        },
        "featureScore": null,
        "correlations": {
          "rankVs_rating": {
            "n": 220,
            "rho": 0.071,
            "significant": false,
            "strength": "no meaningful relationship"
          },
          "rankVs_reviews": {
            "n": 220,
            "rho": -0.284,
            "significant": true,
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          },
          "rankVs_nameWords": {
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          }
        },
        "bands": [
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          },
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        ]
      },
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          },
          "nameWords": {
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          }
        },
        "adoption": {
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          },
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          },
          "hasOwnWebsite": {
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          },
          "hasPhone": {
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          },
          "nameHasService": {
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            "outOf": 214,
            "pct": 95
          },
          "nameHasCity": {
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            "pct": 7
          },
          "nameHasState": {
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          },
          "nameHasGeo": {
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        },
        "featureScore": null,
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          },
          "rankVs_reviews": {
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            "significant": true,
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          },
          "rankVs_nameWords": {
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            "rho": -0.037,
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          }
        },
        "bands": [
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          },
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          },
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          },
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          }
        ]
      }
    },
    "differences": {
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        ],
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      },
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    },
    "unassignedRows": 0
  },
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    },
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  ],
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      "note": "sample too small to report a correlation"
    }
  },
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      }
    }
  },
  "derived": {
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      "sitesWithSharedPages": 0,
      "distinctSlugs": 0,
      "distinctSharedSlugs": 0,
      "distinctSharedStandardSlugs": 0,
      "topSharedSlugs": [],
      "topSharedStandardPages": [],
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    },
    "blogLinkButEmpty": {
      "yes": 0,
      "outOf": 0
    },
    "superlativesWithoutNumbers": {
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      "outOf": 0
    },
    "chainLocations": {
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      "outOf": 434
    },
    "featureScore": null
  },
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      "n": 12,
      "medianRating": 4.8,
      "medianReviews": 1101,
      "medianRank": 5
    },
    "independents": {
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      "medianRating": 4.9,
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      "rankVsRating": {
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        "rho": 0.03,
        "significant": false,
        "strength": "no meaningful relationship"
      },
      "rankVsReviews": {
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      },
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        },
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        }
      ]
    },
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        },
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        },
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      },
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        },
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      },
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      }
    ],
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    "withinReviewTerciles": [
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        ],
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        ],
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        },
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        "kind": "own website",
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            },
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    },
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        "chainLocations": 4
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      "examples": [
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          "title": "5G Electric LLC",
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        {
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        },
        {
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        {
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        },
        {
          "market": "Baltimore, Maryland",
          "rank": 2,
          "title": "Rpm Electrical Company ⚡️💡🔌 💡",
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          "rating": 4.8,
          "isChain": false,
          "hasOwnWebsite": true
        },
        {
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        },
        {
          "market": "Johnson City, Tennessee",
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        },
        {
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        }
      ]
    }
  },
  "contrast": {
    "rating": {
      "topMedian": 4.9,
      "topN": 66,
      "bottomMedian": 4.9,
      "bottomN": 120
    },
    "reviews": {
      "topMedian": 139,
      "topN": 66,
      "bottomMedian": 33,
      "bottomN": 120
    },
    "nameWords": {
      "topMedian": 3,
      "topN": 66,
      "bottomMedian": 3,
      "bottomN": 128
    }
  },
  "limits": [
    "Results were captured once on 2026-09-24, from one location setting per market. Rankings vary by device, personalization and time.",
    "Rank is the position within this query only. It is not a measure of overall visibility.",
    "Ratings and review counts are as displayed by Google Maps at capture time and can lag the business's actual reviews.",
    "Correlation is not causation. A relationship here describes what co-occurs among businesses that already rank, not what causes ranking.",
    "Businesses appearing in more than one market are counted once."
  ]
}