{
  "captureDate": "2026-09-24T00:03:43.362Z",
  "study": {
    "slug": "electrician-review-floor-maps",
    "question": "How many Google reviews does it take to hold one of the top three Maps positions for an electrician, how few does the least reviewed of those three carry in each market, and does that floor travel between large metros and small cities?",
    "lane": "maps",
    "belief": "Local operators are told the map pack belongs to whoever has collected the most reviews, so a shop with a few dozen cannot compete with one holding hundreds, and the number to chase is whatever the leader in the city has.",
    "benchmark": "An owner counts their own reviews, compares them against the least reviewed business in the top three of a city like theirs, and against the median listing in their own market, which they can read off the map pack in a few minutes.",
    "sample": {
      "queryTemplate": "electrician {market}",
      "topN": 20,
      "markets": [
        "Philadelphia, Pennsylvania",
        "San Antonio, Texas",
        "San Diego, California",
        "Jacksonville, Florida",
        "Detroit, Michigan",
        "Portland, Oregon",
        "Las Vegas, Nevada",
        "Memphis, Tennessee",
        "Baltimore, Maryland",
        "Milwaukee, Wisconsin",
        "Kansas City, Missouri",
        "Abilene, Texas",
        "Bowling Green, Kentucky",
        "Johnson City, Tennessee",
        "Rochester, Minnesota",
        "Sioux City, Iowa",
        "Cheyenne, Wyoming",
        "Lawton, Oklahoma",
        "Valdosta, Georgia",
        "Jonesboro, Arkansas",
        "Wausau, Wisconsin",
        "Bismarck, North Dakota"
      ],
      "strata": {
        "largeMetro": [
          "Philadelphia, Pennsylvania",
          "San Antonio, Texas",
          "San Diego, California",
          "Jacksonville, Florida",
          "Detroit, Michigan",
          "Portland, Oregon",
          "Las Vegas, Nevada",
          "Memphis, Tennessee",
          "Baltimore, Maryland",
          "Milwaukee, Wisconsin",
          "Kansas City, Missouri"
        ],
        "smallCity": [
          "Abilene, Texas",
          "Bowling Green, Kentucky",
          "Johnson City, Tennessee",
          "Rochester, Minnesota",
          "Sioux City, Iowa",
          "Cheyenne, Wyoming",
          "Lawton, Oklahoma",
          "Valdosta, Georgia",
          "Jonesboro, Arkansas",
          "Wausau, Wisconsin",
          "Bismarck, North Dakota"
        ]
      },
      "marketAliases": {
        "Philadelphia, Pennsylvania": [
          "Philly"
        ],
        "Las Vegas, Nevada": [
          "Vegas"
        ],
        "Kansas City, Missouri": [
          "KC"
        ],
        "Milwaukee, Wisconsin": [
          "MKE"
        ],
        "Portland, Oregon": [
          "PDX"
        ],
        "Jacksonville, Florida": [
          "Jax"
        ],
        "Detroit, Michigan": [
          "Motor City"
        ],
        "San Diego, California": [
          "SoCal"
        ],
        "San Antonio, Texas": [
          "Alamo City"
        ]
      }
    },
    "measure": {
      "nameServiceWords": "electric\\w*|wiring|sparky|voltage|volt\\b|amp\\b|circuit\\w*|lighting|generator\\w*|power\\b"
    },
    "measureSites": false,
    "exclude": {
      "domains": [
        "networx.com",
        "porch.com",
        "houzz.com",
        "fixr.com",
        "buildzoom.com",
        "thumbtack.com",
        "angi.com",
        "homeadvisor.com",
        "wausauguide.com",
        "usmapir.org",
        "portalced.com"
      ],
      "manufacturers": []
    },
    "screen": {
      "excludeCategories": [
        "Electrical supply store",
        "Electrical equipment supplier",
        "Lighting store",
        "Light bulb supplier",
        "Hardware store",
        "Home improvement store",
        "Electric utility company",
        "Utility contractor",
        "Electrical engineer",
        "Engineering consultant",
        "Trade school",
        "Vocational school",
        "Technical school",
        "Labor union",
        "Trade union",
        "Employment agency",
        "Electronics store",
        "Electronics repair shop",
        "Mobile phone repair shop",
        "Computer repair service",
        "Cell phone store",
        "Appliance store",
        "Appliance repair service",
        "Generator shop",
        "Electric generator shop",
        "Electric motor repair shop",
        "Solar energy equipment supplier",
        "Battery store",
        "Air conditioning contractor",
        "Air conditioning repair service",
        "HVAC contractor",
        "Heating contractor",
        "Furnace repair service",
        "Plumber",
        "Roofing contractor",
        "Handyman",
        "Car repair and maintenance service",
        "Auto electrical service",
        "Motor vehicle dealer",
        "Golf cart dealer",
        "Sign shop",
        "Locksmith",
        "Elevator service",
        "Property management company",
        "Apartment building",
        "City government office",
        "County government office",
        "Association or organization"
      ],
      "keepIfTitleMatches": "^(?!.*\\b(supply|supplies|wholesale|parts|showroom|distribut\\w*|union|local [0-9]+|apprentice\\w*|school|college|academy|institute|cooperative|co-?op|utility|utilities|authority|district|department|museum|association)\\b)(?!.*(electric motors\\b|motor repair|generator (shop|sales))).*(electric|electrical|wiring|sparky|voltage|circuit|lighting|generator)",
      "marketplaceHosts": [
        "networx.com",
        "thumbtack.com",
        "angi.com",
        "homeadvisor.com",
        "porch.com",
        "houzz.com",
        "yelp.com",
        "buildzoom.com",
        "fixr.com"
      ],
      "chainHosts": [
        "mistersparky.com",
        "mrelectric.com",
        "ars.com",
        "arsrescuerooter.com",
        "serviceexperts.com",
        "onehourheatandair.com",
        "michaelandson.com"
      ],
      "chainTitleMatches": "mister sparky|mr\\.? electric|rescue rooter|service experts|one hour heating|michael & son|michael and son"
    },
    "budget": {
      "maxSerpCalls": 22
    },
    "verification": "Run 1 (2026-09-24) excluded nothing from 438 listings, which the category counts explained only in part: 404 were filed under Electrician and 24 under Electrical installation service, but the title rescue had kept four listings that are not electrical contractors. An electrical distributor survived because the negative lookahead tested the singular word distributor against a name reading Distributors; a heating and air company survived because HVAC categories were not on the exclusion list; a generator dealer and an electric motor repair shop survived on their categories alone. Run 2 excludes those four with their reasons. Three listing links that point at a city guide, a directory and a supplier portal are now marked as not the business's own website rather than counted as one, and a multi-state home services brand is tagged as a chain the way the plumbing study tagged it."
  },
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      "category": "Electrician",
      "address": "7000 Lynford St, Philadelphia, PA 19149",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "electrical-contractor-philadelphia.pa-biz.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
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      "name": {
        "nameHasService": true,
        "nameServiceMatch": "Electrical",
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        "nameHasCity": false,
        "nameHasState": false,
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        "nameWords": 5
      },
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      },
      "shared": null
    },
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      "title": "Linc Electric Inc. 24 Hour Emergency Electrician Philadelphia",
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      "hasPhone": true,
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    },
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      "query": "electrician Philadelphia, Pennsylvania",
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      "url": "https://epelectricllc.com/?utm_campaign=gmb",
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      "category": "Electrician",
      "address": "115 Village Ln, Philadelphia, PA 19154",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "epelectricllc.com",
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      "category": "Electrician",
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      "query": "electrician Philadelphia, Pennsylvania",
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    },
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    },
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}