{
  "captureDate": "2026-09-19T13:40:51.075Z",
  "study": {
    "slug": "daycare-national-brands-maps",
    "question": "Do national daycare brands (KinderCare, Primrose, Goddard, The Learning Experience and the rest) hold the top of Google Maps for \"daycare\", or do independent centers, and how many reviews does an independent center carry at each position, in large metros and in small cities?",
    "lane": "maps",
    "belief": "Independent daycare owners believe the national brands, with corporate marketing behind every location, take the top spots in Google Maps, and that an independent center cannot compete with them on reviews.",
    "benchmark": "An independent owner counts their reviews and compares them with the median independent center at each position in a market like theirs, and sees how many of the top three slots brands actually hold.",
    "sample": {
      "queryTemplate": "daycare {market}",
      "topN": 20,
      "markets": [
        "Dallas, Texas",
        "Atlanta, Georgia",
        "Charlotte, North Carolina",
        "Houston, Texas",
        "Phoenix, Arizona",
        "Denver, Colorado",
        "Nashville, Tennessee",
        "Columbus, Ohio",
        "Indianapolis, Indiana",
        "Tampa, Florida",
        "Minneapolis, Minnesota",
        "Abilene, Texas",
        "Bowling Green, Kentucky",
        "Johnson City, Tennessee",
        "Rochester, Minnesota",
        "Sioux City, Iowa",
        "Cheyenne, Wyoming",
        "Lawton, Oklahoma",
        "Valdosta, Georgia",
        "Jonesboro, Arkansas",
        "Wausau, Wisconsin",
        "Bismarck, North Dakota"
      ],
      "strata": {
        "largeMetro": [
          "Dallas, Texas",
          "Atlanta, Georgia",
          "Charlotte, North Carolina",
          "Houston, Texas",
          "Phoenix, Arizona",
          "Denver, Colorado",
          "Nashville, Tennessee",
          "Columbus, Ohio",
          "Indianapolis, Indiana",
          "Tampa, Florida",
          "Minneapolis, Minnesota"
        ],
        "smallCity": [
          "Abilene, Texas",
          "Bowling Green, Kentucky",
          "Johnson City, Tennessee",
          "Rochester, Minnesota",
          "Sioux City, Iowa",
          "Cheyenne, Wyoming",
          "Lawton, Oklahoma",
          "Valdosta, Georgia",
          "Jonesboro, Arkansas",
          "Wausau, Wisconsin",
          "Bismarck, North Dakota"
        ]
      }
    },
    "exclude": {
      "domains": [
        "winnie.com",
        "childcarecenter.us",
        "daycare.com",
        "brightwheel.com",
        "kinderpedia.co",
        "procare.com",
        "decal.ga.gov"
      ],
      "manufacturers": []
    },
    "screen": {
      "excludeCategories": [
        "Dog day care center",
        "Pet boarding service",
        "Kennel",
        "Pet sitter",
        "Dog trainer",
        "Pet groomer",
        "Dog walker",
        "Animal hospital",
        "Veterinarian",
        "Adult day care center",
        "Senior citizen center",
        "Assisted living facility",
        "Nursing home",
        "Home health care service",
        "Employment agency",
        "Nanny service",
        "Babysitter",
        "Social services organization"
      ],
      "keepIfTitleMatches": "\\bchild|\\bkid|preschool|pre-school|montessori|early (learning|education|childhood)|infant|toddler|nursery",
      "chainHosts": [
        "kindercare.com",
        "primroseschools.com",
        "goddardschool.com",
        "thelearningexperience.com",
        "kiddieacademy.com",
        "brighthorizons.com",
        "childrenslighthouse.com",
        "lightbridgeacademy.com",
        "kidsrkids.com",
        "lapetite.com",
        "childtime.com",
        "tutortime.com",
        "montessoriunlimited.com",
        "thechildrenscourtyard.com",
        "childcarenetwork.net",
        "cadence-education.com",
        "creativeworldschool.com",
        "guidepostmontessori.com",
        "celebree.com",
        "legacyacademy.com",
        "discoverypoint.com",
        "chesterbrookacademy.com",
        "minnieland.com",
        "sunshinehouse.com",
        "newhorizonacademy.net",
        "stepping-stones.com",
        "ivykids.com",
        "adventurekidsplayhouse.com",
        "kidspark.com",
        "xplor.com",
        "spanglishimmersion.com",
        "nobellearning.com",
        "endeavorschools.com",
        "childrenscourtyard.com",
        "learningcaregroup.com",
        "littlesunshine.com",
        "tlecorp.com",
        "cremedelacreme.com",
        "tierraencantada.com",
        "childcarenetwork.com"
      ],
      "chainTitleMatches": "kindercare|primrose school|goddard school|the learning experience|kiddie academy|bright horizons|children's lighthouse|lightbridge academy|kids 'r' kids|kids r kids|la petite academy|childtime|tutor time|children's courtyard|childcare network|creative world school|guidepost montessori|celebree|legacy academy|discovery point|chesterbrook academy|minnieland|sunshine house|new horizon academy|ivy kids|cr[eè]me school|tierra encantada",
      "excludeTitles": [
        {
          "match": "^(Missouri Valley Family YMCA|Woodson YMCA Wausau Branch)$",
          "reason": "whole YMCA branch listing, whose reviews cover the gym and every program, not a child care center"
        }
      ]
    },
    "measureSites": false,
    "budget": {
      "maxSerpCalls": 22
    },
    "verification": "Run 1 (2026-09-19) matched the brand name Xplor inside two independent titles (Tiny Explorers Center, Kid-leidoscope Early Primary Explorers Academy) and missed two brands whose hosts appeared in fewer than three markets (Creme de la Creme in Houston, Tierra Encantada in Minneapolis and Rochester). It also kept two whole YMCA branch listings (262 and 71 reviews, covering the gym) and a county social services office (154 reviews) filed under child care. Run 2 fixes the brand list, excludes those three listings, and treats a state licensing directory link (families.decal.ga.gov) as no site of its own."
  },
  "rows": [
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 1,
      "url": "http://www.dallasdaycareacademy.com/",
      "title": "Dallas Daycare Academy",
      "rating": 4.6,
      "reviews": 30,
      "category": "Day care center",
      "address": "11425 Marsh Ln, Dallas, TX 75229",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "dallasdaycareacademy.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 2,
      "url": "https://www.kindercare.com/our-centers/dallas/tx/000782?utm_campaign=kc-lg&utm_source=yext&utm_medium=pro&utm_keyword=&utm_platform=&utm_matchtype=&utm_adgroupid=&utm_content=gmb&y_source=1_MzgwMzEzMC03MTUtbG9jYXRpb24ud2Vic2l0ZQ%3D%3D",
      "title": "Young Stars",
      "rating": 4.4,
      "reviews": 38,
      "category": "Day care center",
      "address": "207 S Houston St #130c, Dallas, TX 75202",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "kindercare.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 3,
      "url": "http://www.americancareacademy.org/",
      "title": "American Care Academy",
      "rating": 4.2,
      "reviews": 53,
      "category": "Day care center",
      "address": "530 R.L. Thornton Fwy, Dallas, TX 75203",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "americancareacademy.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 4,
      "url": "http://www.mungersquarechildcare.com/",
      "title": "Munger Square Child Care",
      "rating": 4.4,
      "reviews": 17,
      "category": "Day care center",
      "address": "5302 Junius St, Dallas, TX 75214",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "mungersquarechildcare.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 5,
      "url": "http://lapetiteecoledallas.com/",
      "title": "La Petite Ecole Dallas",
      "rating": 4.4,
      "reviews": 37,
      "category": "Day care center",
      "address": "14021 Rolling Hills Ln, Dallas, TX 75240",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "lapetiteecoledallas.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 6,
      "url": "http://cuddlykidscare.com/",
      "title": "Cuddly Kids Hourly and weekly Daycare",
      "rating": 3.6,
      "reviews": 35,
      "category": "Day care center",
      "address": "6464 E Lovers Ln, Dallas, TX 75214",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "cuddlykidscare.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 7,
      "url": "http://www.swisslearningcenterdallas.com/",
      "title": "Swiss Learning Center",
      "rating": 4.9,
      "reviews": 32,
      "category": "Child care agency",
      "address": "3814 Swiss Ave, Dallas, TX 75204",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "swisslearningcenterdallas.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 8,
      "url": "http://hopedayschooldallas.org/",
      "title": "Hope Day School",
      "rating": 4.7,
      "reviews": 41,
      "category": "Day care center",
      "address": "5910 Cedar Springs Rd, Dallas, TX 75235",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "hopedayschooldallas.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 9,
      "url": null,
      "title": "Precious Kargo Academy- 24/7 Childcare Dallas",
      "rating": 3.9,
      "reviews": 106,
      "category": "Day care center",
      "address": "802 S Beckley Ave, Dallas, TX 75203",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "no website",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 10,
      "url": "https://www.brighthorizons.com/daycare-centers/tx/dallas/8190-walnut-hill-lane-75231?utm_source=google&utm_medium=organic&utm_campaign=gmb&utm_term=weblink&utm_content=centerwebsite&IMS_SOURCE_SPECIFY=google%7Corganic%7Cgmb%7Cweblink%7Ccenterwebsite",
      "title": "The Dealey Child Care Center managed by Bright Horizons",
      "rating": 3.9,
      "reviews": 27,
      "category": "Day care center",
      "address": "8190 Walnut Hill Ln, Dallas, TX 75231",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "brighthorizons.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 11,
      "url": "http://www.eddc.net/",
      "title": "East Dallas Developmental Center",
      "rating": 4.7,
      "reviews": 30,
      "category": "Child care agency",
      "address": "2010 Skillman St, Dallas, TX 75206",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "eddc.net",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 12,
      "url": "http://www.braswellkids.com/",
      "title": "Braswell Child Development Center",
      "rating": 4.3,
      "reviews": 36,
      "category": "Day care center",
      "address": "2203 S Second Ave, Dallas, TX 75210",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "braswellkids.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 13,
      "url": "https://adventurekidsplaycare.com/locations/dallas-tx/",
      "title": "Adventure Kids Playcare | North Dallas",
      "rating": 3.7,
      "reviews": 106,
      "category": "Day care center",
      "address": "5915 Forest Ln, Dallas, TX 75230",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "adventurekidsplaycare.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 14,
      "url": "https://lunadaycare.godaddysites.com/",
      "title": "Luna DayCare",
      "rating": 5,
      "reviews": 9,
      "category": "Day care center",
      "address": "7011 Military Pkwy, Dallas, TX 75227",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "lunadaycare.godaddysites.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 15,
      "url": "https://thelearningexperience.com/centers/dallas-frankford/?utm_source=google&utm_medium=organic&utm_campaign=gbp_listing",
      "title": "The Learning Experience - Dallas - Frankford",
      "rating": 4.7,
      "reviews": 142,
      "category": "Day care center",
      "address": "3099 Frankford Rd, Dallas, TX 75287",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "thelearningexperience.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 16,
      "url": "https://kiddieacademy.com/academies/far-north-dallas/",
      "title": "Kiddie Academy of Far North Dallas",
      "rating": 4.9,
      "reviews": 51,
      "category": "Day care center",
      "address": "6220 McCallum Blvd, Dallas, TX 75248",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "kiddieacademy.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 17,
      "url": "https://www.dallasisd.org/Page/81543",
      "title": "Good Street Learning Center",
      "rating": 4.4,
      "reviews": 13,
      "category": "Day care center",
      "address": "3126 Elsie Faye Heggins St, Dallas, TX 75215",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "dallasisd.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 18,
      "url": "http://dallasdayschool.org/",
      "title": "Dallas Day School",
      "rating": 4.6,
      "reviews": 36,
      "category": "Day care center",
      "address": "4242 Office Pkwy, Dallas, TX 75204",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "dallasdayschool.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 19,
      "url": "http://americancareacademy.org/",
      "title": "American Care Academy Pleasant Grove",
      "rating": 4.4,
      "reviews": 36,
      "category": "Day care center",
      "address": "1227 N Masters Dr suite 150, Dallas, TX 75217",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "americancareacademy.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Dallas, Texas",
      "query": "daycare Dallas, Texas",
      "rank": 20,
      "url": "https://www.kpumc.org/day-school",
      "title": "Kessler Park Day School",
      "rating": 5,
      "reviews": 24,
      "category": "Day care center",
      "address": "1215 Turner Ave, Dallas, TX 75208",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "kpumc.org",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 1,
      "url": "https://www.kindercare.com/our-centers/brookhaven/ga/300404?utm_campaign=kc-lg&utm_source=yext&utm_medium=pro&utm_keyword=&utm_platform=&utm_matchtype=&utm_adgroupid=&utm_content=gmb&y_source=1_NTA3MjMxLTcxNS1sb2NhdGlvbi53ZWJzaXRl",
      "title": "Buckhead KinderCare",
      "rating": 4.5,
      "reviews": 57,
      "category": "Day care center",
      "address": "2865 Buford Hwy NE, Brookhaven, GA 30329",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "kindercare.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 2,
      "url": "https://kiddieacademy.com/academies/midtown/",
      "title": "Kiddie Academy of Midtown",
      "rating": 5,
      "reviews": 55,
      "category": "Day care center",
      "address": "516 Ponce De Leon Ave NE, Atlanta, GA 30308",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "kiddieacademy.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 3,
      "url": "https://www.brighthorizons.com/daycare-centers/ga/atlanta/644-w-peachtree-st-nw-30308?utm_source=google&utm_medium=organic&utm_campaign=gmb&utm_term=weblink&utm_content=centerwebsite&IMS_SOURCE_SPECIFY=google%7Corganic%7Cgmb%7Cweblink%7Ccenterwebsite",
      "title": "Bright Horizons at All Saints'",
      "rating": 4.8,
      "reviews": 23,
      "category": "Day care center",
      "address": "644 W Peachtree St NW, Atlanta, GA 30308",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "brighthorizons.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 4,
      "url": "https://www.goddardschool.com/schools/ga/atlanta/atlanta-midtown?utm_source=google&utm_medium=business_listings&utm_campaign=school&utm_content=main_button",
      "title": "The Goddard School of Atlanta - Midtown",
      "rating": 4.7,
      "reviews": 103,
      "category": "Day care center",
      "address": "1080 Spring St NW, Atlanta, GA 30309",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "goddardschool.com",
      "excluded": false,
      "reason": null,
      "isChain": true,
      "chainBy": "host in 3 or more markets",
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 5,
      "url": "http://dhcdc.com/",
      "title": "Druid Hills Child Development Center",
      "rating": 4.3,
      "reviews": 25,
      "category": "Day care center",
      "address": "1026 Ponce De Leon Ave NE, Atlanta, GA 30306",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "dhcdc.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 6,
      "url": "http://learningloftprep.com/",
      "title": "The Learning Loft Prep School",
      "rating": 4.9,
      "reviews": 43,
      "category": "Day care center",
      "address": "1699 Westwood Ave SW, Atlanta, GA 30310",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "learningloftprep.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Atlanta, Georgia",
      "query": "daycare Atlanta, Georgia",
      "rank": 7,
      "url": "https://www.kidskondo.com/",
      "title": "Kids Kondo",
      "rating": 4.6,
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      "blog": null,
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    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 2,
      "url": "http://littlescholarslearningcentersnd.com/",
      "title": "Little Scholars Learning Center North Bismarck ND 58503",
      "rating": 4.4,
      "reviews": 20,
      "category": "Day care center",
      "address": "2921 N 19th St, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "littlescholarslearningcentersnd.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 3,
      "url": null,
      "title": "Kids First Child Care Center Inc",
      "rating": 5,
      "reviews": 2,
      "category": "Day care center",
      "address": "619 N 19th St, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "no website",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 4,
      "url": "https://www.facebook.com/LilTotsDaycareND",
      "title": "Lil' Tots Daycare LLC",
      "rating": 5,
      "reviews": 3,
      "category": "Day care center",
      "address": "1927 Jackson Ave, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": true,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "directory, marketplace or social platform",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 5,
      "url": "https://www.firststepsbismarck.com/",
      "title": "First Steps Learning Center",
      "rating": 3.6,
      "reviews": 17,
      "category": "Day care center",
      "address": "1910 E Capitol Ave, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "firststepsbismarck.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 6,
      "url": "http://www.skjra.com/",
      "title": "Super Kids Jr. Academy",
      "rating": 4.6,
      "reviews": 11,
      "category": "Day care center",
      "address": "1227 Park Ave, Bismarck, ND 58504",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "skjra.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 7,
      "url": "https://www.littlescholarslearningcentersnd.com/",
      "title": "Little Scholars Learning Center",
      "rating": 4.8,
      "reviews": 15,
      "category": "Preschool",
      "address": "1901 Oakland Dr, Bismarck, ND 58504",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "littlescholarslearningcentersnd.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
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      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 8,
      "url": "https://bluehavenkids.com/",
      "title": "Blue Haven Kids Academy",
      "rating": 5,
      "reviews": 5,
      "category": "Day care center",
      "address": "1413 Sharloh LP, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "bluehavenkids.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 9,
      "url": "http://www.doorofhopend.com/",
      "title": "Door of Hope Freedom Center",
      "rating": 5,
      "reviews": 2,
      "category": "Day care center",
      "address": "1998 43rd Ave NE, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "doorofhopend.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 10,
      "url": "https://www.facebook.com/believeandblossompreschool/",
      "title": "Believe & Blossom Preschool",
      "rating": 4.8,
      "reviews": 32,
      "category": "Preschool",
      "address": "4205 State St Ste 1, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "directory, marketplace or social platform",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 11,
      "url": "https://www.facebook.com/All4YouChildCare",
      "title": "All 4 You Child Care",
      "rating": 3.2,
      "reviews": 9,
      "category": "Day care center",
      "address": "1824 N 11th St, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": true,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "directory, marketplace or social platform",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 12,
      "url": null,
      "title": "Noah's Ark Preschool/Daycare",
      "rating": 5,
      "reviews": 4,
      "category": "Preschool",
      "address": "1550 Wichita Dr, Bismarck, ND 58504",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "no website",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 13,
      "url": null,
      "title": "Early Childhood Learning Center",
      "rating": 3.4,
      "reviews": 7,
      "category": "Preschool",
      "address": "2727 N 4th St, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "no website",
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      "chainBy": null,
      "sitemap": null,
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      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 14,
      "url": "https://eclckids.com/",
      "title": "Early Childhood Learning Center",
      "rating": 4.2,
      "reviews": 5,
      "category": "Preschool",
      "address": "2330 E Divide Ave, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "eclckids.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
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      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 15,
      "url": null,
      "title": "Bright Beginnings childcare",
      "rating": null,
      "reviews": null,
      "category": "Day care center",
      "address": "2421 Laforest Ave, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": false,
      "reason": null,
      "siteUnmeasurable": "no website",
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 16,
      "url": "https://www.theenrichmentgardennd.com/",
      "title": "The Enrichment Garden",
      "rating": 3.5,
      "reviews": 16,
      "category": "Day care center",
      "address": "226 E Greenfield Ln, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "theenrichmentgardennd.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 17,
      "url": "https://www.newsongbismarck.com/new-song-kids-care",
      "title": "New Song Kids Care",
      "rating": 4.6,
      "reviews": 9,
      "category": "Child care agency",
      "address": "3200 N 11th St, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "newsongbismarck.com",
      "excluded": false,
      "reason": null,
      "isChain": false,
      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 18,
      "url": null,
      "title": "The Afterschool Place",
      "rating": 2.7,
      "reviews": 14,
      "category": "Child care agency",
      "address": "1200 E Highland Acres Rd, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
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      "reason": null,
      "siteUnmeasurable": "no website",
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      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 19,
      "url": "http://www.bismarckymca.org/",
      "title": "YDC North",
      "rating": 5,
      "reviews": 1,
      "category": "Preschool",
      "address": "1701 E Century Ave, Bismarck, ND 58503",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "bismarckymca.org",
      "excluded": false,
      "reason": null,
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      "chainBy": null,
      "sitemap": null,
      "blog": null,
      "home": null
    }
  ],
  "excluded": [
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 7,
      "url": "http://www.woodsonymca.com/",
      "title": "Woodson YMCA Wausau Branch",
      "rating": 4.2,
      "reviews": 71,
      "category": "Child care agency",
      "address": "707 N 3rd Street, Wausau, WI 54403",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "woodsonymca.com",
      "excluded": true,
      "reason": "whole YMCA branch listing, whose reviews cover the gym and every program, not a child care center"
    },
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 10,
      "url": null,
      "title": "Harmony Hills Pet Resort LLC",
      "rating": 4.9,
      "reviews": 65,
      "category": "Pet boarding service",
      "address": "2990 N 60th Ave, Wausau, WI 54401",
      "hasPhone": true,
      "hasWebsite": false,
      "host": null,
      "excluded": true,
      "reason": "listed under \"Pet boarding service\", not the kind of business this study measures",
      "siteUnmeasurable": "no website"
    },
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 14,
      "url": "http://www.redwoofinnllc.com/",
      "title": "Red Woof Pet Resort LLC",
      "rating": 4.3,
      "reviews": 58,
      "category": "Pet boarding service",
      "address": "224661 Lilac Ave, Wausau, WI 54401",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "redwoofinnllc.com",
      "excluded": true,
      "reason": "listed under \"Pet boarding service\", not the kind of business this study measures"
    },
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 15,
      "url": "https://firstclasspetlodgewi.com/",
      "title": "First Class Pet Lodge",
      "rating": 4.3,
      "reviews": 100,
      "category": "Pet boarding service",
      "address": "231676 County Rd X, Wausau, WI 54403",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "firstclasspetlodgewi.com",
      "excluded": true,
      "reason": "listed under \"Pet boarding service\", not the kind of business this study measures"
    },
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 18,
      "url": "https://newdogday.com/",
      "title": "Newdogday",
      "rating": 4.5,
      "reviews": 30,
      "category": "Pet boarding service",
      "address": "158896 Land Art Rd, Wausau, WI 54403",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "newdogday.com",
      "excluded": true,
      "reason": "listed under \"Pet boarding service\", not the kind of business this study measures"
    },
    {
      "market": "Wausau, Wisconsin",
      "query": "daycare Wausau, Wisconsin",
      "rank": 19,
      "url": "https://www.marathoncounty.gov/about-us/departments/social-services",
      "title": "Marathon County Social Services",
      "rating": 3.6,
      "reviews": 154,
      "category": "Social services organization",
      "address": "1000 Lake View Dr Ste 400, Wausau, WI 54403",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "marathoncounty.gov",
      "excluded": true,
      "reason": "listed under \"Social services organization\", not the kind of business this study measures"
    },
    {
      "market": "Bismarck, North Dakota",
      "query": "daycare Bismarck, North Dakota",
      "rank": 20,
      "url": "http://www.bismarckymca.org/",
      "title": "Missouri Valley Family YMCA",
      "rating": 4.2,
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      "category": "Child care agency",
      "address": "1608 N Washington St, Bismarck, ND 58501",
      "hasPhone": true,
      "hasWebsite": true,
      "host": "bismarckymca.org",
      "excluded": true,
      "reason": "whole YMCA branch listing, whose reviews cover the gym and every program, not a child care center"
    }
  ]
}